Media spins as well as anyone, as you can see when you dig beneath the headline US: Kentucky Post closes print, goes online. Yep, it has gone online, but…
The post at Editors Weblog quotes Rich Boehne, Scripps executive vice-president and chief operating officer as saying:
After considerable analysis, we determined that the next chapter in the long and successful story of the Post should be found on the Web.
It’s not much of a newspapering “chapter” though: some of content will reportedly come from WCPO-TV, a Cincinnati TV station also owned by Scripps. The staff of the newspaper web site will consist of a managing editor, one full-time reporter, freelance journalists, and contributions from citizen journalists.
It sounds more like Scripps is trying to protect a brand name than continue with the next chapter in a newspaper’s history.
